Baird, Peter

Perkins & Will, UK

Peter Baird leads urban design at Perkins & Will’s London office. He is passionate about advancing the design qualities, application of data/information, and collaborative opportunities of science and technology locations. His experience has led to a strong understanding of research environments, funding realities, and the company growth dynamics that underpin innovation environments. He advocates for data-driven spatial analysis to establish transparent design decisions and improve problem solving. His experience spans multiple master plans and facility programs across the United States, the Middle East, the United Kingdom, and New Zealand